Using Google Analytics Effectively for Your Church

Go beyond the basics and learn how to read your Google Analytics data to make smarter decisions about your church website content and marketing.

67 min

Free to watch

What you'll learn

How to read your most important reports without getting overwhelmed
Understanding where your visitors are coming from (source/medium)
How to identify your highest-performing and lowest-performing pages
Using behavior flow to see where visitors drop off
Setting a monthly analytics review routine for your team

Workshop Notes

Full transcript and resources from this session

If you’ve ever felt overwhelmed by Google Analytics, you’re not alone. For many church leaders, understanding the data and reports can seem like a foreign language. But fear not! In this blog and webinar, we’ll break down some of the most important Google Analytics reports, explaining how you can use them to grow your church’s digital presence and engage your community more effectively.